Introducing Hybrid Pulse, the first programmatic AI that combines
third-party cookies and cookieless data

This solution, unique in Europe, uses all types of available data to enable
advertisers to take full advantage of the open web, simply and effectively.
Request a demo for your future campaign

An addressability problem

Less than 30% of internet users can now be targeted in programmatic advertising via third-party cookies!
Consequences:
  • 2 out of 3 internet users are no longer targeted
  • Those who are targeted are experiencing significant advertising fatigue

The challenge of cookieless alternatives

There are many alternatives to third-party cookies: semantics, IDs, Google’s Privacy Sandbox, Curated Audiences…
The challenges:
  • Each solution only reaches a fraction of internet users
  • This means that several solutions must be used, which makes managing cookieless campaigns complex and divided

The solution: Hybrid Pulse

Hybrid Pulse is the first hybrid programmatic AI that combines data obtained from third-party cookies and cookieless alternatives
A single campaign is all it takes to unlock the full potential of the Open Web, simply and efficiently!
Request a personalized demo

Cookies tiers et alternatives EN

How does it work?

Analysis &
scoring

Analysis and scoring of your audience to identify the most interesting profiles

Profile
enrichment

Profile enrichment thanks to the rich data available on the open web (cookies and cookieless)

Identifying
twin profiles

Identifying twin profiles to attract new visitors and customers

A premium
environment

Diffusion in a premium and tailored environment

 

Each step is managed by Hybrid Pulse under our supervision

The advantages of Hybrid Pulse

Simplicity

A single solution that manages all strategies, all formats, cookie and cookieless, in France and Europe

Performance

+20% to +40% compared to a classic approach based
only on the third-party cookies

Power

Over 70% of addressable internet
users (vs. 30% with only cookies)

Transparency

Transparency in diffusion, brand safety,
and total control of your campaigns
Request a personalized demo

Hybrid Pulse: an award-winning innovation

Silver medal at Minted’s Adtech Awards, best cookieless campaign category

Winner of the “Online Advertising – Programmatic AI” award at the Cas d’OR Advertising Innovation Awards

Bronze medal at the 2025 Nuit des Rois awards in the “Cookieless Innovation” category

They chose Hybrid Pulse for their display campaigns!

“Thanks to antvoice’s Hybrid Pulse, we have managed to strengthen our awareness, expand our audience, and generate solid performance. This has enabled us to effectively grow subscriptions across all our brands in the digital space.“

Claire Rondel
Digital Marketing Manager
at CMI France

“Thanks to antvoice and Hybrid Pulse, we have found an effective alternative to the decline of third-party cookies. For Accor, this guarantees that we can maintain our digital campaigns on the open web with optimal impact. This collaboration is essential to our digital strategy!”


Anne-Laure Aumaitre
VP Ecommerce Strategy & Transformation at Accor

“Innovation is a key part of Fortuneo’s DNA. Testing these new solutions with antvoice seemed like the logical thing to do. We look forward to building the future of a cookie-free digital world with Hybrid Pulse!”

 

Alexis Mollet
Head of Marketing
at Fortuneo

Want to test the power of Hybrid Pulse on your next campaigns?

Contact our team to request a personalized demo!